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Our Story


Welcome to Lat & Lo™ – The Essence of Memories Encapsulated in Jewelry

Discover Your Story with Lat & Lo™

Nestled in the heart of the vibrant oceanside community of Neptune Beach, FL, Lat & Lo™ began its journey as a small, passionate endeavor in the garage of our founder, Kellie McCullers (Ivey). What started as a modest hand-stamped jewelry line has blossomed into the pioneering brand for custom coordinates jewelry, touching the lives of thousands across the globe.

Crafted with Love, Worn with Meaning

At Lat & Lo™, our mission extends beyond creating jewelry; we strive to forge connections, celebrate milestones, and preserve the precious moments that define us. Each piece of Lat & Lo™ jewelry is more than an accessory; it's a token of your personal journey, meticulously handcrafted to carry the story of a place that holds a piece of your heart.

Your Story, Beautifully Told

The true magic of Lat & Lo™ lies in the stories our pieces tell - each one unique, personal, and deeply meaningful. From the shores of your favorite beach to the spot where you said "yes," from the grounds of your alma mater to the cozy nook you call home, our jewelry captures the coordinates of your life's most cherished memories.

We're honored to be part of your narrative, crafting pieces that resonate with the moments you hold dear. Whether it's celebrating love, adventure, achievements, or the simple beauty of connection, Lat & Lo™ is here to anchor your memories in style.

Join Our Journey

Explore the original Lat & Lo™ collection exclusively on our website or through select approved retailers worldwide. The story is uniquely yours, but the journey is shared. Where are you anchored?

Let Lat & Lo™ transform your memories into a timeless keepsake, crafting a story that's as extraordinary as you are.

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Inspiration behind the anchor in our logo: Hebrews 6:19